The doll brokers:

a novel by hal ross

 
 

How does one doll become a success in the high-risk, multi-billion-dollar toy industry?


From New York to Paris, from Wal-Mart’s headquarters in Bentonville, Arkansas to Hong Kong, The Doll Brokers traces this volatile industry, exposing greed and deception, the influence of Chinese manufacturers, as well as product recalls culled from today’s headlines.


Hart Toy is a family-owned business struggling to survive in the twenty-first century.


Haunted by an incident in her past that has left her scarred, Ann Lesage overcomes one obstacle after another as she fights to bring her doll to the top of the best seller charts, only to find outside influences so dominant it will take more than luck and nerves of steel to succeed.


After begrudging approval by toy buyers, Ann realizes that her doll must now pass the most vital test of all – to win the ultimate acceptance of the consumer.


This is a story about the toy industry, with all its foibles and blemishes exposed.  

 

a novel about the toy industry

Hal Ross has spent over thirty-five years in the toy industry and has traveled extensively across North America, Europe and the Far East. He currently distributes product to major retailers, including Toys R Us and Wal-Mart.